Designer label HUGO BOSS bid goodbye to May in style. On May 30th, the luxury German fashion house wined and dined over 1,000 guests at a fashion show presenting the BOSS Menswear and Womenswear collections for Winter 2013 titled, “Conceptual Luxury” at the Power Station of Art museum in Shanghai.

True to BOSS’ signature style, Womenswear Brand & Creative Director, Eyan Allen, created a collection featuring feminine silhouettes and sophisticated tailoring, combining natural shapes and three-dimensional details.

The men’s collection, adhered to a similar classic aesthetic.  Inspired by Menswear Brand & Creative Director, Kevin Lobo, the line featured timeless styles like double-breasted cashmere jackets, modernized with leather and fur embellishments.

Guests at the event included the international press, American celebrities including Carey Mulligan (The Great Gatsby) and Gerard Butler (Playing for Keeps), as well as Asian stars Chow Yun-fat (Crouching Tiger, Hidden Dragon) and former Miss Hong Kong contestant turned actress, Cherie Chung (Once a Thief).

Published June 15, 2013